Casual and Fashion Apparel Division
The Casual and Fashion Apparel Division is the consistent top performer of the group. The casual and fashion apparel division has manufacturing operations in China, Philippines, Cambodia and Vietnam with products ranging from ladies’ wear (career, intimate and fashion wear), men’s wear, and sportswear.
The Sweaters business was acquired by Luen Thai in 2005. In February 2012, Luen Thai acquired Tien Hu Knitting Company and its operating subsidiary in Dongguan and has resulted to streamlined operations and increased operational efficiency. The success of the sweaters division is a result of factory-to-store service; ability to interpret customers’ complicated and special washing effects; fast sample turnaround time with very high accuracy; and ability to handle styles that demand a lot of handcrafts skills . The sweaters division has development center and manufacturing facility in China and Indonesia.
The Accessories Division includes laptop bags, fashion bags and backpacks. Luen Thai acquired the bags business in 2009. These acquisitions resulted to broadened product categories and improved market reach. Luen Thai leverages on its apparel manufacturing and marketing experience to grow the non-apparel business. The division is a fully functioning and successful lean-based organization. Today, it has development centers in China and manufacturing facilities in China, the Philippines and Cambodia.